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REDEFINING AUTOMOBILE & THE HYUNDAI WAY

“When patterns are broken, new worlds emerge.” —Tuli Kupferberg


The technology is changing at a faster pace than we ever imagined. The technology is bringing new dimensions. These dimensions bring about changes in the buying patterns of customers, thus change the business. 

Today, it is not just mobility, it is mobility with experience. Hyundai has always been ahead in the race with the changing technology & changing business model. Let's talk about some of them:


CHANGING BUSINESS
Hyundai Leasing

There has been a significant rise in the business of rental car services. All that the new generation doesn't want is the hassles of ownership, car maintenance, repairs, breakdown assistance, and insurance.  They want it to be taken care of, by someone while they just pay for what they use for. This is why Hyundai came up with Hyundai Lease. Hyundai offers various car models under lease rentals enabling the customers to get a car easily.


Hyundai Subscription

The millennials are now looking for something more flexible rather than traditionally buying a new car. Hyundai subscription offers its customers a brand new car at zero down payment, zero tax. This model also takes care of the changing mindset of the new generation with the easy swap (when you want to change to a new model, even after subscription), switch (when you move to a new city) & hassle-free payment options. The percentage of users availing these types of services is set to increase in the future. 

Hyundai Subscription Model


CHANGING TECHNOLOGY

Sustainability through technology 

There is a paradigm shift in the technology that is used to drive the automobile. Hyundai has already stepped into sustainable technology through its constant research. Hyundai Kona Electric, Ioniq Electric marks the beginning of electric vehicles in the passenger vehicle segments.  Hyundai also has a car in the hybrid vehicle segment - the Ioniq Hybrid & the Ioniq Plug-in Hybrid. 


Hyundai Motors is also one of the first companies to develop hydrogen fuel cell electric vehicles on a commercial scale. Hyundai iX 35 and Hyundai Nexo are the new generation hydrogen fuel cell electric vehicles. 
Hyundai is carrying out its studies to explore the potential of a hydrogen-powered future. This is done by analyzing the policies, regulations, infrastructure, market sophistication, research & development of various countries.

What's there for the future?

THE LAST MILE MOBILITY

Portable Electric Scooter from Hyundai


The last mile mobility refers to the last stretch of the journey. It includes walking, bike-sharing, etc!

Wouldn't it be cool if we have something, that can take you to your destination after getting out of your car?  Hyundai has developed a micro-mobility vehicle. A portable electric scooter! This comes with a 10.5 aH battery, with a range of 20 km. This makes the first and the last mile of the journey very easy. 



Features of Portable Scooter  


AIR TRAVEL

At CES 2020, Hyundai brought about new concepts that would redefine the way the automobile is, today. 

Air Taxis by 2023, is what Hyundai has to offer for future mobility. Taking local transportation from a two-dimensional grid to a three-dimensional one. No more congestions, short travels made the shortest!

Air Taxi Concept


AUTONOMOUS DRIVING CARS

The autonomous vehicle concept is yet another way for seamless mobility.  We have heard of this technology may time and yes, it is the reality of the future. Why make efforts to drive even!

PBV- Purpose Built Vehicle

A new concept. The Hyundai PBV serves as a modular entity, clustered together forms a transport hub. These modules can be transformed into the vehicle of our choice! Say a minibus, a food van, a coffee shop, a clinic, & whatnot. 

Hyundai PBV Concept

New thinking. New possibilities! Yes, that's what Hyundai has to say. Its the Hyundai way to redefine the future.

Stay updated! 

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